Tips on Tips

Where Tips Can Improve Your Life

 “Repetition makes reputation"

― Elizabeth Arden

CAUTION

Are you hesitant in repeating your information? Maybe you’re concerned people might feel they somehow got short-changed by you. They read your tips in a booklet, heard them again in an audio recording, and discovered you offer a card deck using the same word-for-word tips.
Or they read an article you wrote, listened to you interviewed on someone’s podcast, and then attended a speaking session you presented at someone’s summit using the same content yet one more time.

EXAMPLES
Ponder these possibilities:

  • Notice how radio and television commercials repeat the exact ad three times, one after another. Something may have caught the listener’s interest the first time or not until the second time before taking action.

  • Recognize that same ad again, now spread over every commercial break throughout the entire program. This gives the listener longer opportunities to capture the source of the ad by the advertiser reaching out repeatedly.

  • Consider the human learning process. It is highly unusual for a person to capture and fully learn new information the first time they hear it, read it, or interact with it, no matter how bright, focused, or intentional they are.

  • Consider the human learning process. It is highly unusual for a person to capture and fully learn new information the first time they hear it, read it, or interact with it, no matter how bright, focused, or intentional they are.

  • Know that learning styles and lifestyles impact the ease of human learning. Some learn best by seeing, hearing, or interacting, and others are receptive to quiet, uninterrupted time regardless of primary learning style.

  • Develop your product line and your promotional campaigns to accommodate the variations mentioned in this article. You may see a trend surface with greater results from one repetition method over another.

SEEK

To further attract and retain your ideal audience, periodically provide a short survey asking your people their preference in learning style (seeing, hearing, interacting), in lifestyle (listening while traveling or exercising, reading with background music), or short form or longer form. (tips, narrative, a combination).

SIMPLIFY

Gathering such information simplifies your ability to give your people what they want, whether more consistently, planned out in a specific intentional sequence, or some of each when promoting a new product or in teaching moments. That information also helps you test whether decision makers will actually step up to invest in a purchase from you before you go headlong into spending time and money producing a new product.

TOGETHERNESS

Teaming up with others rather than doing it all solo is a crucial cornerstone. Two (or more) independent professionals coming together as colleagues makes all the difference in the world. Have you followed up on checking out  visiting a virtual Joint Venture community I endorse at JVDirectory.com

Masterclass: Content Licensing Demystified

Wednesdays, December 11, December 18, January 8 2024

4:00 pm Pacific / 7:00 pm Eastern

Join me, Paulette Ensign, when I share my content licensing expertise, covering all the fundamentals to content licensing in our Masterclass: Content Licensing Demystified.
Register Here

You’ll have the opportunity to learn...

  • what content you can license (you are likely sitting on content right now that you could license)

  • who you can license your content to

  • what you can expect to earn from your content (case studies that show a variety of options)

  • the secret to content licensing that makes it easier than most people realize.

But wait, there’s definitely more!

PLUS – My colleague, Steven Rowell, is joining me. He will share how he licensed his patient satisfaction system to 1100 hospitals nationwide and how you can too!  Yup, that’s 1100 hospitals!! You’ll want to hear about this, I promise you. It’s nothing short of inspiring!

Tips Publishing Affiliate Program

New faces, we’d love to welcome you aboard! If you’re ready to spread the word and earn while you’re at it, now’s the perfect time to join our Affiliate program. For our seasoned pros, check your inbox soon—we’ve got some fresh opportunities coming your way to make sharing even more rewarding. Get ready to make the most of what’s next!
Register Here

© 2024, Paulette Ensign All rights reserved

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