UNSURE ABOUT YOUR IMPACT?
This is a big concern and equally big goal for many Subject Matter Experts and Thought Leaders like you. And that's regardless of the delivery method for sharing your expertise. In fact, the concern is especially true and even bigger with short forms of information whether written tips, soundbites, or short videos.
Will your wisdom have a positive impact on anyone at all? Rest assured you're far from alone in wrestling with that. The doubt and skepticism can overshadow the many reasons why frequent, short deliveries of your expertise are more impactful than that voice in your head may be screaming.
THINK BACK
You had formal and informal experiences earlier in life that made a lasting impression still with you, summoned to your consciousness with little effort on your part. There was an impact. It was intentional or completely unintentional from the person imparteding the information. It was positive or negative. Yes, lots of variables there.
Your expertise and actions are sometimes intentional and other times you were "on automatic." That's a fork in the road for what kind of impact you have.
Since you probably want to share your expertise in helpful ways, it's crucial to expand your understanding of how your students, readers, or audiences learn best. With rare exceptions, the largest part of humanity learns in small bits and pieces at a time, whether they read, listen, watch, or interact with the information you are sharing. Your impact has a better chance of being positive with this approach.
Some ways to discover their preferred learning style can be a written survey, private or group conversations, or requesting a show of hands.
