Tips on Tips

Tips on Tips

Where Tips Can Improve Your Life

Sometimes You Feel Like a Nut, Sometimes You Don’t 


What? Huh? What’s THAT about? 

You may recall a song track for a chocolate candy bar commercial back in 2013. That lyric popped into my head, prompting a range of things to share with you.

WORKING IN OR ON YOUR BUSINESS?

Welcome to the new Tips on Tips newsletter. We've been working ON not IN the business.(Thanks, Michael Gerber, of e-Myth). We've assessed Tips Products International to serve you AND me better. What stays? What changes? What's “taken behind the barn and shot?”(Mr. Wonderful:Kevin O’Leary on Shark Tank TV.) 

REAPING REWARDS

Much has happened. Circles of colleagues, friends, prospective clients, and new clients have greatly expanded. Exploring virtual communities during COVID-19, our reach grew geographically, financially, and most important, our thinking expanded.

ZOOMING FORWARD

JV Directory virtual community resonated more than the rest. Interesting, generous, bright, talented, successful, caring people intent on making the world a better place attend. They Joint Venture nationally and internationally by Zoom calls. 100+ attend two online monthly calls with resources to support success. 

OBJECTIVE VIEW

Among the fantastic people I've met, he not only created a new website for us, he also suggested a modification to the business name that I’ve wrestled with for three decades. I was too close to discover it myself. Ever had that happen? He brought to our conversation what we do with and for our clients.

WHAT'S IN A NAME?

Our name now reflects this business. Ironically, I  teach Subject Matter Experts to choose simple, clear titles for their tips products to say what it is. Our new name is a division of the original company. It now says what we’ve done all along.

A ROSE IS A ROSE

You may know purple has been my go-to color almost forever. I made an  effort to find a different color, and was uncomfortable without purple, nutty as that may seem. It turned out a softer, lighter shade of purple, with accent colors that ”pop” became the new color palette.

GOOD, BETTER, BEST

While these are foundational things, the new site is built on a platform that allows more offerings to you, automating certain things, up-leveling the customer service we provide you, and pretty much anything I can imagine for you and me.  

GROWTH PLAN

While working ON the business looking at what's next for you and your ability to impact the world with your expertise, product and service sections surfaced. Tips Packages are first in the Shop, including new packages. We’ll add more sections.  

PERSPECTIVE AND CHOICE

I have two fabulous adult nieces. The older one is in business with her great guy. They have been pouring their heart into a successful construction business.

She recently told me “you know, building a business in my 40’s is not like building a business when I was in my 20’s.” My vocal response was merely “uh huh,” while silently I thought  “I am so grateful to have more knowledge now, more ability, more desire to help more people, and more insight as I celebrated my 75th birthday a few months ago.”  And by the way, the photos on the new site were taken this past July. 

WHAT'S NEXT

It's pure joy (clue to the chocolate for this message’s title) to sometimes feel like a nut – in so many wonderful ways. Let's be a bit nuts together sharing those tips you've ONLY been giving away free...up until now, anyway.

Paulette

Paulette Ensign

PS - Future monthly issues of Tips on Tips  will be much shorter, I promise!!  Now that we're caught up, count on how-to tips for you here, in the new blog, in new case studies on the website and on social media at our new business pages on LinkedIn and Facebook   Share your comments!

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