Resources at your fingertips to better serve clients and confidently manage your career

Issue 437 | Mar 9, 2023

“Impatience is an argument with reality.”
—Sue Heatherington, quietdisruptors.com Author Unknown

Hello {{contact.first_name}}

What piece of career advice do you still carry around with you?

"The magic happens in the hallways" was the advice my mentor, Dr. Rich Feller, gave me at my first industry conference in 2006.

It has made a huge impact on me throughout the years...continually urging me to get out of my shell and build the relationships that have propelled my success and made work (and life) more fun.

This advice is one of the 5 tips I'll share tomorrow on making the most of in-person networking events.


Are you and your clients starting to attend more in-person events?

Hit reply to share your tips (I'll give you credit live), or comment on the post here: https://www.linkedin.com/posts/mariezimenoff_are-you-and-your-clients-attending-more-in-person-activity-7037803283297538048-b9L9 

There's still time for you to join us in San Diego and make some magic for your career or business.

Rooms at the Island Palm hotel (just 0.4 miles away from the Kona Kai) are $169 a night, and flights are cheaper than when I purchased a few weeks ago!

I hope to see you in San Diego, and if not, I hope you are finding other outlets to reconnect with people in person!

Marie Zimenoff
CEO, Career Thought Leaders

Regular Registration for the Symposium Ends March 10

Meet Colleagues, Learn & Share on the Beach in San Diego

Learn More & Register

Become a Digital Branding Strategist

Stand Out from 900 Million Profiles On LinkedIn & Attract the New Generation of Job Seekers

Learn More & Register

CTL NEWS & EVENTS

  • Regular Registration Pricing for the 2023 Symposium Ends Friday
  • Certified Digital Branding Strategist Starts March 23
  • CTL Associate News & Opportunities

INDUSTRY NEWS & RESOURCES

  • Career: Rediscover Your Passion
  • Digital Branding: LinkedIn Collaborative Articles
  • Diversity: Career Search for Neurodiverse Clients
  • Workforce Trends: Homegrown Hiring Spree
  • Branding: Warmth Hits the Mark
  • Salary: Impact of Experience

CONGRATULATIONS TO OUR COLLEAGUES

  • Colleagues Earn Prestigious Credentials

UPCOMING TRAINING & PROFESSIONAL DEVELOPMENT

CTL & RWA Events

  • Trend Tuesday Live
  • CTL Associate Quarterly Call
  • Digital Branding Strategist Certification
  • CTL Symposium

Partner Events

  • Asperger’s/Autism Employment Coach Certification
  • Career Ninja Course

Help spread the word. Share this with a colleague who is passionate about being up to date on all things career!

Did you miss an issue of Career Trends Happy Hour?
Read all past editions online!

MAR 10 | Early Registration Pricing Ends for Symposium

Registration is still open ... but the price increases March 10. Join us for 3 days -- in person -- to learn, connect, and get to know other leaders in the career services industry! 

The CTL leadership team is known for putting together a leading-edge curriculum for all our events, and the annual professional development symposium always brings the best minds together for you to learn from.


Who attends the Career Thought Leaders Professional Development Symposium?

No, you don't need to be a member! Career services providers from across the globe are invited. Career and leadership coaches, career services staff, professional resume writers, personal branding strategists, military transition staff, and like-minded professionals who guide others in advancing their careers are all invited.

Can I earn Continuing Education hours (CCEs / CEUs)?

Yes, you can track your attendance at sessions throughout the Symposium and use the session descriptions and the attendance form to demonstrate hours toward your credentials. 

These hours are focused on career development and may count for up to 16 Continuing Education contact hours, depending on the topics you choose (business development hours typically do not count toward coaching or career services credentials).

These may count toward credentials with the National Career Development Association, the National Resume Writers' Association, Center for Credentialing & Education (CCE; for the BCC or GCDF), or other organizations. They would be "resource development" hours for the International Coach Federation (ICF).


Will it be recorded or simulcasted? Not this event... 

While we do extensive virtual training throughout the year (for 15+ years running), we also know the power of focus that comes with attending a live, in-person event. 

Join us for the whole experience to get out of the daily grind and set you and your clients up to Envision the Future of Work!

Learn More & Register

MAR 23 | Certified Digital Branding Strategist Program

Building a digital brand is no longer a "nice-to-have," it is a necessary step to building a sustainable business, advancing a career, and quickly transitioning in the global world of work.

A LinkedIn profile is key as 70% of recruiters still rely on it. But even if you focus on LinkedIn alone, an optimized profile is no longer enough.

There are now 900 million profiles for your clients to compete with! How do they stand out? By having a strategy to engage, build relationships, and grow visibility beyond an optimized profile.

Digital branding for job search has also become more complex, with 66% of recruiters looking at Facebook, 46% sourcing or screening through Instagram, and technologies that scan all online activity to score candidates on personality traits.

In the Digital Branding Strategist training program, you get new tools to help clients craft an integrated social media strategy built around the differentiation, power, and value of a personal brand.

You'll walk away with processes and coaching tools to:

  • Overcome the mental anguish that makes clients insecure about increasing their online visibility
  • Stop stressing about becoming an "influencer" and start attracting the right followers to achieve your goals
  • Stand out from the crowd and build a digital brand that's unique, memorable, and authentic
  • See tangible results, like increased qualified leads for business, jobs, speaking engagements, and more
  • Stop worrying about what to post and when and develop a consistent process that leads to engagement and visibility

You get done-for-you tools to implement with clients (and yourself!) right away:

  • Coaching plans to guide clients in using any of the top social media channels (LinkedIn, YouTube, Twitter, Facebook, Instagram)
  • Resources for working with entrepreneurs, business owners, leaders, job seekers, and more

Plus, one-on-one support, an interactive program, and a community of career and branding professionals who share the latest on social platforms to keep you one step ahead of clients!

CTL ASSOCIATE NEWS & OPPORTUNITIES

CTL Associates! Be sure to check the Associates area of the website for details on the following opportunities:

Want to get in on these opportunities? Join as a CTL Associate today!

Be on the Lookout: Watch for emails from CTL with invitations for various writing, coaching, media, and publishing opportunities. Emails go out to all CTL Associates several times each month, so be sure to check them out!

VISIT OUR SHOP

Check out our products exclusively for career services professionals on topics like business development, resume- and profile-writing, coaching, and more!

Which one is your favorite? Reply and let me know!

If you share these on your social media, feel free to tag us and we'll help you start the conversation with your network. We're @CareerTL or @workwithpurpose on Twitter and you can tag me (Marie Zimenoff) or Career Thought Leaders on LinkedIn!

Career: How to Rediscover Your Passion for Work and Life (Career Confidante Radio)

People fueled by a sense of calling about their work—a deep feeling of fit and purpose, a match between who they are and what they do—will bring that spirit to their jobs and careers, their companies and communities, their lives, and the lives of others. Listen in as Symposium speaker Gregg Levoy shares what makes a “calling” and how people can realign toward authenticity. 

Listen In

Digital Branding: LinkedIn Launches 'Collaborative Articles' Powered by AI (Social Media Today)

LinkedIn has launched Collaborative Articles that members can contribute to that are highlighted in the LinkedIn feed. Those contributors can earn Community Top Voice badges in key skill areas. Have you tried contributing to an article? If you are in the Digital Branding community, we'll review this in our next Third Thursday Thirty.

Read More

Diversity: Career Search for Neurodiverse Clients (CTL Live)

Companies are taking steps to understand and adjust their processes to hire and better support neurodiverse employees. It is essential we understand the unique needs of neurodiverse candidates. Listen in to learn from, Barbara Bissonnette, who specializes in training career professionals to work with those on the Autism spectrum.

Watch now

Asperger's/Autism Employment Coach Certification Coach!

Coach adults with Asperger’s Syndrome and similar autism spectrum profiles to choose the right job, find employment, and stay hired.

Learn More & Register

Workforce Trends: Homegrown Companies on Hiring Spree as Big Tech Sheds Talent (The Economic Times)

This story out of India shares a global storyline around the opportunities for those in the tech industry.

Read More

Branding: Brands That Exude Warmth Hit the Mark with Lonely Consumers (Phys Org)

Studies continue to show that people across the globe are lonelier than ever before. This research shows the "Snuggle effect" and its increased importance in today's marketing. How are you and your clients exuding warmth in your brands? This bonus article shares the 10 Cs of personal brands.

Read More

Salary: How Much Does Experience Impact Your Salary? (Dice)

This article examines data from the latest Dice Salary Report, including salary drops for new professionals in the field. This bonus article outlines the skills that can help increase your salary.

Read More

Colleagues Earn Prestigious Credentials

Congratulations to Courtney Mueller who earned the Certified Hidden Job Market Coach credential from Career Thought Leaders. She is now among a growing group of coaches who’ve created more structured processes for job seekers to achieve their goals even faster!

Congratulations to Clara Musama and Naomi Avila who earned the Certified Career Transition Coach credential from Career Thought Leaders. They have demonstrated commitment to coaching and expanding their knowledge with practical tools to improve client outcomes. Kudos to you both!

Please reply to this newsletter with your kudos, upcoming events, or latest happenings, so I can share them with everyone!

CTL & RWA EVENTS

March 13, 2023 | 12:00PM-1:00PM US ET
CTL Associate Quarterly Call
Join your fellow forward-thinking colleagues and the CTL Board in an engaging conversation! The call is open to all CTL Associates and is a way to help you stay current, learn some new tricks, and share some of your own wealth of information. CTL Associates... Watch for an email from Marie Zimenoff with call-in details. You MUST be an Associate to participate. To read about all of the benefits and opportunities of becoming a CTL Associate ($399 lifetime fee), click here.

March 14, 2023 | 4:00PM-4:30PM US ET
Trend Tuesday Live
Join us Live every Tuesday at 4 pm ET to talk about the latest trends in career services, leadership development, and all things career. We’ll be sharing some of the insights from the latest trends white paper based on our annual Career Jam event. You’ll also get updated on the very latest in the industry and trends in job search, LinkedIn, branding, resume writing, coaching, business development, and more. RSVP to get weekly reminders.

March 23, 2023 | 10:00AM-11:30AM US ET
Digital Branding Strategist Certification
This innovative certification gives you everything you need to coach your client in creating and executing a digital branding strategy to expand their thought leadership, build and nurture their network, and do their job better. The result: Your clients gain competitive advantage and increase their influence and confidence. They expand their brand community. They increase their performance and reach their goals. Learn more and register today.

March 26-29, 2023 | Various Times
Career Thought Leaders Annual Professional Development Symposium
Join us for 3 days of learning, connecting, and fun on a private beach in San Diego. Career coaches, resume writers, career services staff, military transition personnel, and others in the careers industry will gather to hear thought leaders from the careers industry and beyond. Come and get the resources you need to refresh your approach and the inspiration you need to renew your energy. Learn more and register.

PARTNER EVENTS

March 16 - May 4, 2023 | 4:00PM-5:30PM US ET
Asperger’s/Autism Employment Coach Certification Spring Training
This comprehensive, 8-week program features weekly, live sessions over the Internet, plus a 6-week supervised practicum. It is approved for 21 Global Career Development Facilitator (GCDF) credits. You will learn how to coach adults with Asperger’s Syndrome and similar autism spectrum profiles to choose the right job or career, find employment, and stay hired. The program combines instruction, mentoring, and weekly assignments with personalized feedback. A variety of spectrum profiles are presented, along with tools and techniques to address communication, executive function, and sensory processing difficulties. Group size is limited!  Learn more and register.

April 17-21, 2023 | 2:00PM-5:00PM US ET
Career Ninja Course
This course's five 3-hour, interactive virtual sessions and the applied fieldwork will equip and inspire employment coaches to increase immediate and long-term outcomes for job seekers at all levels... including those with significant barriers. Learn more and register.

Marie Zimenoff
marie@careerthoughtleaders.com
855-333-5793


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